Maserati has hinted at future product plans that might include a 500bhp+ V8 engined Maserati Levante and an electric vehicle by 2020. There’s no desire, however, to prolong the brand’s SUV using with a smaller Porsche Macan rival or a sleeker coupe SUV model.
The business was laying out its future as it marked its 102nd birthday with a celebratory dinner at its Modena headquarters.
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With the Levante now launched, a considerable piece of the puzzle is now in location in the brand’s quest to hit a sales target of 75,000 annually, potentially by 2018.
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Maserati sales are up globally by 21 per cent year to date (and on target for around 40,000), CEO Reid Bigland told automobile Express, while November figures were up 65 per year on year thanks to the SUV – a major turnaround for a business that offered only 6,000 vehicles as well as had barely 60 engineering personnel a few short years ago.
Amid this backdrop, Maserati may have been lured to go down the Porsche path as well as add a second SUV to its range. however bosses have a extremely remove vision of what they will as well as won’t perform in a quote to secure the brand’s DNA.