The new Peugeot 308 has been crowned European cars and truck of the Year 2014 in what will go down as a surprise result in lots of quarters.
It was up against some hard competition in the shortlist for the award, which included the BMW i3 electric cars and truck (which was just recently voted UK cars and truck of the Year), Tesla design S, Skoda Octavia, Mazda 3, Citroen C4 Picasso as well as Mercedes S-Class.
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The 308 beating the likes of the Skoda Octavia as well as the Mazda 3 will come as a surprise to lots of people as those designs tend to outperform the Peugeot in group tests. Indeed, the 308 just recently came off second finest to the SEAT Leon, which shares its platform with the Octavia, in an automobile reveal test. checked out our Peugeot 308 vs SEAT Leon road test here.
To be eligible for the ECOTY awards, designs had to have been offered before the end of 2013 in at least five European countries, as well as likewise had to have notched-up or be forecasted to reach 5,000 or a lot more sales per year.
There were 30 eligible designs in overall this year. as well as a hold of seriously excellent cars and trucks failed to make it to the shortlist, including the Jaguar F-Type, BMW 4 Series, Hyundai i10, Ford Kuga, BMW X5 as well as Kia Carens.
Last year’s champion was the Volkswagen Golf. While other previous winners include the Vauxhall Ampera (2012), Nissan leaf (2011), Volkswagen Polo (2010), as well as Vauxhall Insignia (2009).
The Peugeot 308 went on sale in the UK in January as well as is a huge step-up in high quality from the 307. The cars and truck is likewise in the running for the 2014 world cars and truck of the Year Awards, the shortlist for which is revealed tomorrow.